Client
Overends Kitchen
Location
Dublin, Ireland
As a digital marketing agency, we have had the pleasure of working with a diverse range of clients and projects, each with its unique challenges and goals. One such project was our collaboration with Overends Kitchen, which was part of Airfield Estate.
Our client did not have a dedicated social media presence, which made it difficult for them to effectively target a specific audience for their farm-to-fork services. Our goal was to establish Overends Kitchen as a distinct brand within Airfield Estate and to create a strong social media presence that showcased its unique culinary experience and commitment to sustainability.
Through targeted content creation and strategic campaigns, we were able to significantly increase Overends Kitchen's Instagram following in just three months, resulting in a 110% growth rate. This not only helped differentiate the restaurant from Airfield Estate but also allowed it to reach a wider audience and attract more visitors to the farmer's market.